年度諮商展_加碼
Service Quality in Leisure and Tourism

Service Quality in Leisure and Tourism

  • 定價:2215
  • 優惠價:952104

分期價:(除不盡餘數於第一期收取) 分期說明

3期0利率每期701  
  • 運送方式:
  • 臺灣與離島
  • 海外
  • 可配送點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
  • 可取貨點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
  • 台北、新北、基隆宅配快速到貨(除外地區)
載入中...
  • 分享
 

內容簡介

  Undergraduate and postgraduate students of Leisure and Tourism and industry professionals.

  This book aims to develop an awareness of the underpinning theories of quality as applicable to leisure and tourism,including its characteristics and typology. Suitable for students and researchers, it shows how to evaluate critically the numerous quality management systems and techniques available within the context of the leisure and tourism business environment.

 

目錄

Part 1: Understanding Quality in Leisure and Tourism

1.The Leisure and Tourism Product
2.Quality as a Goal
3.The Consumer
4.Concepts of Quality in Leisure and Tourism
5.Customer Satisfaction
6.The Leisure and Tourism Experience

Part 2: Designing Quality

7.Characteristics of Service
8.Service Design
9.Capacity Management and Organizational performance

Part 3: Achieving or Delivering Quality

1.Quality and Culture Change
2.Quality Management Systems
3.Quality Management Tools and Techniques
4.Measurement of Quality
5.Quality and Human Resource Management

 

詳細資料

  • ISBN:9780851995410
  • 叢書系列:休閒
  • 規格:平裝 / 普通級 / 單色印刷 / 初版
  • 出版地:台灣

最近瀏覽商品

 

相關活動

  • 高效率掌握法條,試題重點整理、考前複習強化記憶✰4/26~7/9 司法考試書展7折起
 

購物說明

若您具有法人身份為常態性且大量購書者,或有特殊作業需求,建議您可洽詢「企業採購」。 

退換貨說明 

會員所購買的商品均享有到貨十天的猶豫期(含例假日)。退回之商品必須於猶豫期內寄回。 

辦理退換貨時,商品必須是全新狀態與完整包裝(請注意保持商品本體、配件、贈品、保證書、原廠包裝及所有附隨文件或資料的完整性,切勿缺漏任何配件或損毀原廠外盒)。退回商品無法回復原狀者,恐將影響退貨權益或需負擔部分費用。 

訂購本商品前請務必詳閱商品退換貨原則 

  • 愛的繪本展
  • 台灣廣廈
  • 春季電腦展(止)